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Iain Cossar is the General Manager of the Tourism Branch within MBIE, and previously managed the Tourism, Sectors, Regions and Cities branch. Iain has worked at multiple roles within MBIE, managing the Communications and Digital Channels branch and as acting Chief Financial Officer. Prior to MBIE, Iain worked at the Ministry of Primary Industries as the director of Sector Performance. Iain is a member of the Tourism Infrastructure Fund Panel.